By Liam Simcha at October 26 2018 06:33:58
In the Tell 'n' Show method of creating effective presentations, you tell you point, then you show it. So, each point requires some validation, some evidence. Which validation you choose may depend on your audience. Some people want hard data, others want to know what the competition is doing, and still others may want the advice of an expert. A story that conveys a poignant situation may be effective. Sometimes, all you need is an image to show what you're telling. If you say that the copier you sell fits on a small table, a photograph will suffice.
Understanding applied psychology is the most important aspect of your magic power to persuade and command people, for you really do have a magic power if you will merely understand how it works! What is the applied psychology here? It is that the last thing you want to do is to appear to be desperate! This will inevitably communicate itself to your ex. You will call too much. You will desperately seek them out. You may show up in the same places you know they frequent. Bad move!
After deciding on the points you want to make in your upcoming presentation, you need to figure out how to support those points. For example, if your point is that your company has the largest market share in the industry, quote the research (hopefully done by a third party) that says so. This applies to both business presentations and educational presentations. The support you provide for your message is essential for an effective presentation.
The key to process improvement is to clearly communicate process definitions (the way in which the company wants the processes to be carried out) to the people in charge of their execution (through training, process descriptions publication, etc...). The better process participants understand the process definition, the higher the probability that the process is carried out according to it. They are better implemented through obtaining buy-in than through imposing directives.